As we head further into fall, the redhead renaissance is reaching a fever pitch in 2026.
From “Sadie Sink Hair Color” searches jumping 5,000% year-over-year, to celebrity colorists seeing Gen Z increasingly trade traditional blonde for reds, coppers and warm auburns, to trend data showing that “red hair dye” is having a current month-over-month growth rate of 12.93% (according to Treendly), red is certainly having a moment.
From the sun-warmed glow of Spicy Copper to the moody depth of Supernatural Scarlet, celebrities- and consumers- are proving there’s a shade of red for every personality.
Just in time for this color resurgence and “witchy season”, Matrix’s ‘Lowkey Spellbound Collection’ captures that range in three standout looks – each built with pro-only Matrix formulas you can recreate at the salon. Matrix has also dubbed the “Spellbound Fringe” seen below as the fall haircut, playing on the popularity of curtain bangs/shaggy fringe to center the face and provide the perfect frame for these fiery hair colors.
Matrix Lowkey Spellbound Collection
MYSTIC BRUNETTE: A velvety mahogany brunette with soft violet undertones for a glossy, dimensional finish.
The Potion:
o Filler: Super Sync 6G + 8G + 8CG + Clear + 10 Vol.
o Highlights: BlondeMax 9+ + 10 Vol.
o Between Foils: Super Sync 5M + 6G + 6P + 10 Vol.
o All-Over: Super Sync 8VG + 10 Vol.
COPPER CHARM: A vibrant copper softened with shimmering amber for a naturally fiery glow.
The Potion:
o Lighten: BlondeMax 9+ + 20 Vol.
o Base: SoColor 5CG + 7CG + 20 Vol.
o Midlengths – Ends: SoColor 7CG + 7CC + 20 Vol.
o All-Over: Super Sync 8CG + 10G + 10 Vol.
GILDED BLONDE: A radiant golden blonde with honey highlights for luminous, sun-kissed dimension.
The Potion:
o Lighten: BlondeMax 9+ + 20 Vol.
o Root Tap – Front Hairline, Root Shadow – Remaining Hair: Super Sync 7N + 10 Vol
o Midlengths – Ends: Super Sync 9GV + 11GV + 10 Vol.