One of the most sought-after celebrity color and style artists, Evanie Frausto has revealed his latest fierce and fashionable creation for PRAVANA Vivids.
“Red is one of those colors that will always feel classic, iconic, and relevant. Trends come and go, but red never really goes anywhere,” said Evanie.
“Working with VIVIDS felt perfect because this red is supposed to make a statement. It’s loud, unapologetic, punk rock, and fierce. It isn’t trying to disappear.”
Using a custom mix of three-quarters PRAVANA VIVIDS Red and one-quarter Wild Orchid, Evanie created a red that feels rich and saturated, with a touch of depth. Pairing the final look with a classic red lip, Evanie has created a powerful and instantly recognizable style.
“The red lip is almost a symbol of how timeless the color is. There’s something so iconic about a classic red lip, and I wanted to bring that same feeling into the hair.”